01Aspirational district

Kandhamal

Where myefarm started, and where the Madhyam Foundation programme runs.

Classification
Aspirational district
Crops
Kalajeera rice, turmeric, native mango
In the catalogue
2 products
Sourced through
SHGs & collectives
A hand holding green paddy panicles in a Kandhamal field
Village produce stall in Kandhamal stacked with graded rice packs
Kalajeera rice, turmeric, native mango

Our first sourcing belt, and the site of the Madhyam Foundation partnership.

01The belt

Kandhamal sits in the Eastern Ghats: upland, forested, rainfed, and classified an aspirational district. It is the origin of the Kalajeera rice the brand was built around, and it was the first belt we sourced from.

It is also where the Madhyam Foundation programme operates. The pattern there is the one we keep finding: groups trained thoroughly in how to produce, and left without anyone to sell to. The programme pairs the training with the market access, because on its own the training had already been done.

Turmeric and native mango come out of the same district, the mango only for as long as the season allows.

03From this district

What Kandhamal sends to market

All products
Get in touch

Buyers get a direct enquiry route. Programme partners get the practice that establishes a belt from baseline to market.